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Case study: CBD Jobs & Skills Hub

Education to Employment Pathway design, Service Model Design

Helping Auckland connect young people without a clear education, employment or training pathway to an industry with a severe workforce shortage.

Key result

We facilitated the co-design of construction industry pathways for young women, and rangatahi of Māori and Pacific descent, to meet their unique needs, interests and circumstances. The outputs informed the first pilot, developed in partnership with industry, government and young people.

  • Client

    Ministry of Education and ATEED, for the CBD Jobs & Skills Hub

  • Sectors

    Education and construction

  • Decision

    What levers can central government ministries and local government agencies pull to make construction and infrastructure a viable career choice for young wāhine, Māori and Pasifika?

A traffic management training room at the Jobs and Skills Hub, with road signs, cones and rows of chairs

No dedicated industry pathway for young people into construction, an industry with a severe workforce shortage

Employment pathways are designed top down and are rarely shaped by the voices of those who are asked to follow them. In the context of construction, this means the talent pipeline is decreasing in numbers and diversity – challenging the status quo of how the industry is attracting and retaining talent.

The CBD Jobs & Skills Hub was governed by ten organisations and groups across government, industry and mana whenua, chaired by ATEED. Schools, employers and funders each hold knowledge and expertise that can inform the way forward. Each perspective had to be included to ensure a desirable and viable solution was being funded going forward to solve both a youth employment challenge and an industry growth barrier.

Meanwhile, Auckland, already short of construction workers, needed about 28,000 more within six years. At the same time, 11.8% of 15 to 24-year-olds were not in education, employment or training, against 4.5% general unemployment.

What we did

Reframr led the co-design process that brought students, school staff, employers and industry into the same conversation, so lived experience and subject matter expertise could inform the shape of the education to industry pathway.

  • Mixed method research, including primary and secondary research
  • Ran co-design workshops that turned what we heard into 12 solution concepts
  • Tested each concept with schools and employers
  • Shaped a selection into one three-phase school engagement programme

The results

The partners had one programme, informed by the voice of students and industry that they could jointly support.

  • A three-phase school engagement programme: Activate in the first two years, then Integrate and Scale
  • Early interest from employers and schools in taking part, including Wynyard Edge Alliance, City Rail Link, Auckland Girls’ Grammar and Manurewa High School
“Reframr led and facilitated this work with confidence and skill… the ability to quickly understand and unpack the context added credibility to the process.”
Megan Jowsey, Principal Advisor, Secondary Transitions, Ministry of Education

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